4 tips on how to work successfully with freelancers

Working with freelancers is not a cake walk. Hence for successful collaboration, it is important to understand their attitude and mindsets. Here are four tips to make it successful.

1. Giving sufficient preliminary information is the first step.

Many clients keep the project details in secrecy and reveal important and needed information only after signing […]

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Seven ways to prepare branding strategy for new products or services

“Good brands have charm; great brands have soul”

“Products are created in the factory; brands are created in the mind”

Well, you can find plenty of such quotes online accentuating the importance of carving out an image of your product in the consumer’s mind. A new product is only as good as its branding stra […]

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