Marketing Strategy is the backbone of every successful campaign. If done right, the results can be everlasting. Additionally, the strategy can become the starting point of other campaigns which seek out the best of strategies and mould them according to the current needs. One can keep the following points in mind while preparing a content marketing strategy:
As a social media manager you might have come up with several studies on what is a good time to post on social media. And while it is good to know the best time to post it is time to reconsider them. Every brand has a unique voice and its own set of target audience hence it is important to have the right data that will yield positive marketing results.
So where do brands start? […]
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